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Amber Dossenback
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Pets on the Patio
Ohio University
Athens, OH
Platform building
Social media campaign
The Pigskin stands out for its unique patio offered to all guests. The picnic tables have complimentary games, and are surrounded by colorfully painted bricks. Although students heavily favor this atmosphere, we needed a promotion to encourage more use in the colder months. Using feedback from the target audience, this post was shared to create a social event for both dogs and people, which no other bar offers.


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